{"id":486,"date":"2015-07-03T12:45:43","date_gmt":"2015-07-03T10:45:43","guid":{"rendered":"https:\/\/www.polyas.de\/blog\/?p=486"},"modified":"2015-07-03T12:45:43","modified_gmt":"2015-07-03T10:45:43","slug":"10-tips-to-increase-voter-participation-7-employ-election-ambassadors","status":"publish","type":"post","link":"https:\/\/www.polyas.de\/blog\/en\/increasing-voter-turnout\/10-tips-to-increase-voter-participation-7-employ-election-ambassadors","title":{"rendered":"10 Tips to Increase Voter Participation: #7 Employ election ambassadors"},"content":{"rendered":"<p>In America, being invited to vote by celebrities is already a common practice. Stars from the music and film industries like Pharrell Williams, Clint Eastwood, Madonna or George Clooney ask fellow citizens &#8211; often through the internet and social networks &#8211; to participate in elections. Celebrities from Hollywood enjoy great admiration, and idols are emulated. The thought behind this type of PR is that others are joining along the road to the ballot box.<\/p>\n<p>Various viral promotions have sprung up during past parliamentary elections in Germany as well. Through internet campaigns, posters and television spots, celebrities especially encouraged first-time voters to use their voice.<\/p>\n<p>However, familiar faces being used for party purposes often has a negative aftertaste. After all, voters are supposed to be convinced by the contents and not the prompt to follow along. Yet general invitation to vote by so-called election ambassadors is unconditionally worthy of support &#8211; and you, too, can use these resources for yourself.<\/p>\n<blockquote>\n<p style=\"text-align: right;\"><em>&#8220;The good example is not one way to influence other people, it is the only one.&#8221;<\/em><\/p>\n<p style=\"text-align: right;\">\u2013 Albert Schweitzer, German-French physician, theologian &amp; philosopher, Nobel Peace Prize laureate \u2013<\/p>\n<\/blockquote>\n<p><strong>How election ambassadors work<\/strong><\/p>\n<p>It has always worked like this: Man creates idols and places more value on the opinions of those whom he knows and trusts. Orientating oneself toward those who do something correctly entails less risk of making mistakes. It is thus almost a law of nature that people emulate other people. Individuals worth emulating may be well-known figures, or they may come from one&#8217;s social environment.<\/p>\n<p>For this reason it is highly effective when individuals who possess some level of influence prompt others to exercise their right to vote. This works on both a large and small scale. Regardless of how many voters are involved in your election: By using ambassadors you can increase your voter participation.<\/p>\n<p><strong>Acquire election ambassadors<\/strong><\/p>\n<p>Essentially the best election ambassadors are those who are already participating in the vote. First address these voters and ask them to dedicate some time to the election. This can be done through various means. For instance:<\/p>\n<ul>\n<li>E-mails<\/li>\n<li>Flyers<\/li>\n<li>Social media posts<\/li>\n<li>Personal conversations<\/li>\n<\/ul>\n<p>The important thing is that their dedication does not entail too much effort for the election ambassadors. You should also rely on &#8220;key people&#8221;, or individuals who have a good connection with the youth, who generally work in organising activities or who have a good network by nature because everybody gets along with them. If you ask these key people to support you, your message will be heard much more clearly.<\/p>\n<p><strong>Provide advertising materials<\/strong><\/p>\n<p>Even the most dedicated people need advertising materials, otherwise the election ambassador campaign won&#8217;t lead anywhere. For example, you can provide the following affordable advertising materials:<\/p>\n<ul>\n<li>Write a <strong>prepared e-mail<\/strong>, which you send to your election ambassadors. You can then add personal text and send it to your contacts or groups.<\/li>\n<li>Create <strong>flyers, stickers, buttons or similar items<\/strong>, anything that is easy to distribute. Tie up little packages of these advertising materials and hand them to your election ambassadors to distribute.<\/li>\n<li>Create a so-called <strong>social media visual<\/strong>. A visual is a graphic, e.g. with a message that is easily and quickly shared through social media channels. The optimal size of a visual, for instance for Facebook, is 1200 x 1200 pixels (<u>additional image size recommendations for popular social ne<\/u><u>tworks<\/u>). Send this graphic to your election ambassadors and ask them to share it through their own social media profiles.<\/li>\n<\/ul>\n<p>You can implement a lot of ideas with your election ambassadors &#8211; from simple flyer distribution to a barbecue for networking or a meet-and-greet. Give your creativity free rein and ask others for additional ideas. Once you have gotten the attention of the voters, you will see the fruits of your labour manifest in increased voter participation.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In America, being invited to vote by celebrities is already a common practice. Stars from the music and film industries like Pharrell Williams, Clint Eastwood, Madonna or George Clooney ask fellow citizens &#8211; often through the internet and social networks &#8211; to participate in elections. Celebrities from Hollywood enjoy great admiration, and idols are emulated. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":487,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","ub_ctt_via":"","spay_email":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true},"categories":[88],"tags":[140],"featured_image_src":"https:\/\/www.polyas.de\/blog\/wp-content\/uploads\/2015\/07\/Wahlbeteiligung_7.jpg","author_info":{"display_name":"Anna-Maria Palzkill","author_link":"https:\/\/www.polyas.de\/blog\/author\/a-palzkillpolyas-de"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>10 Tips to Increase Voter Participation: #7 Employ election ambassadors - POLYAS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.polyas.de\/blog\/en\/increasing-voter-turnout\/10-tips-to-increase-voter-participation-7-employ-election-ambassadors\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"10 Tips to Increase Voter Participation: #7 Employ election ambassadors - POLYAS\" \/>\n<meta property=\"og:description\" content=\"In America, being invited to vote by celebrities is already a common practice. 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An electoral committee - e.g. for elections in an association or a board - is quickly faced with the demand of motivating the authorised voters to cast their votes. To do so requires, first and foremost, the argument as\u2026","rel":"","context":"In &quot;Election Management&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.polyas.de\/blog\/wp-content\/uploads\/2015\/08\/Polyas_wahlbotschafter.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":688,"url":"https:\/\/www.polyas.de\/blog\/en\/digital-democracy\/youth-day-young-people-democracy-and-elections","url_meta":{"origin":486,"position":1},"title":"Youth Day: Young people, democracy and elections","date":"12\/08\/2015","format":false,"excerpt":"Today, the 12th of August, is \"International Youth Day\". This growing generation has been given many names - from \"Generation Y\" and \"Digital Natives\" to \"Generation Maybe\". Naturally all of these labels are mere approximations in the attempt to figure out a generation raised under entirely different political and media\u2026","rel":"","context":"In &quot;Digital Democracy&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.polyas.de\/blog\/wp-content\/uploads\/2015\/08\/jugend-politik.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":519,"url":"https:\/\/www.polyas.de\/blog\/en\/increasing-voter-turnout\/10-tips-to-increase-voter-participation-8-use-social-pressure","url_meta":{"origin":486,"position":2},"title":"10 Tips to Increase Voter Participation: #8 Use &#8220;Social Pressure&#8221;","date":"10\/07\/2015","format":false,"excerpt":"The term \"social pressure\" has truly negative connotations. This primarily stems from the word \"pressure\", which is used in the context of force or - especially nowadays - exhaustion in the workplace. However, social pressure is a phenomenon that has been around for as long as forms of community have\u2026","rel":"","context":"In &quot;Voter-turnout&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.polyas.de\/blog\/wp-content\/uploads\/2015\/07\/voter-turnout_5.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":938,"url":"https:\/\/www.polyas.de\/blog\/en\/election-management\/tips-when-planning-elections-6-deciding-on-voting-procedures","url_meta":{"origin":486,"position":3},"title":"How to plan elections: #6 Deciding on voting procedures","date":"29\/09\/2015","format":false,"excerpt":"An election is going to be held, that much is certain. And everyone knows what the election is for. Sufficient individuals have put themselves forward as candidates. The election committee, e.g. for the association or board election, has been constituted. 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Strengthening the Majority Vote The Hungarian parliament is a one chamber system, seated in Budapest. 199 officials\u2026","rel":"","context":"In &quot;Elections News&quot;","img":{"alt_text":"So funktioniert das Wahlsystem zur Parlamentswahl in Ungarn","src":"https:\/\/i0.wp.com\/www.polyas.de\/blog\/wp-content\/uploads\/2018\/04\/Wahlsystem-Parlamentswahl-Ungarn.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":631,"url":"https:\/\/www.polyas.de\/blog\/en\/increasing-voter-turnout\/10-tips-to-increase-voter-participation-10-election-reminders","url_meta":{"origin":486,"position":5},"title":"10 Tips to Increase Voter Participation: #10 Election reminders","date":"27\/07\/2015","format":false,"excerpt":"Everything you do to motivate voters to cast their ballots is part of that big arena known as \"advertising\". To be precise, you, as the organiser of an election, are also an advertiser during this time. Advertising is an immensely diverse and heavily researched discipline. Through massive studies are conducted\u2026","rel":"","context":"In &quot;Voter-turnout&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.polyas.de\/blog\/wp-content\/uploads\/2015\/07\/voter-turnout_10.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.polyas.de\/blog\/wp-json\/wp\/v2\/posts\/486"}],"collection":[{"href":"https:\/\/www.polyas.de\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.polyas.de\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.polyas.de\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.polyas.de\/blog\/wp-json\/wp\/v2\/comments?post=486"}],"version-history":[{"count":1,"href":"https:\/\/www.polyas.de\/blog\/wp-json\/wp\/v2\/posts\/486\/revisions"}],"predecessor-version":[{"id":488,"href":"https:\/\/www.polyas.de\/blog\/wp-json\/wp\/v2\/posts\/486\/revisions\/488"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.polyas.de\/blog\/wp-json\/wp\/v2\/media\/487"}],"wp:attachment":[{"href":"https:\/\/www.polyas.de\/blog\/wp-json\/wp\/v2\/media?parent=486"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.polyas.de\/blog\/wp-json\/wp\/v2\/categories?post=486"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.polyas.de\/blog\/wp-json\/wp\/v2\/tags?post=486"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}